ABSTRACT
The study examined the impact of new product development on sales volume in Telecommunication industry. The objective of the study is to examine how new product development on sales volume are being carried out by MTN Nigeria Plc, Kaduna. The survey research method would be adopted in this research. The finding further reveal that the techniques used in new product development on sales volume in MTN Nigeria PLC are basically the total assurance and consumer feedback. In conclusion, the new product development is very important to the existence of business organization because its survival depends on increase in sales volume. As such it was recommended that new product development on MTN Nigeria Limited should strengthen its marketing activities by monitoring competitive activities on a regular basis in order to identify areas of their weakness.
Introduction
Eric Hoffer once noted that, “there are similarities between absolute power and absolute faith; a dem...
Abstract
The problem of federalism and the associated crises of national integration in Nigeria raise serious alarm. The situation attrac...
Abstract
The Nigerian second Republic 1979 – 83 political system was base on the struggle for power among parties....
This research work is designed primarily to examine and assess the contribution being played by non-governmental organizations in the developm...
ABSTRACT
Tuberculosis (TB) is a serious infectious disease which is on increase since emergence of human immunodeficiency virus (HIV) lea...
Abstract
This project aimed at ascertaining the knowledge, practice, attitudes, feelings and some beliefs of exclusive b...
ABSTRACT
This project presents the design and construction of a battery charger. A bat...
Background Of Study
Education is the process by which individuals acquire the necessary knowledge, skil...
EXCERPT FROM THE STUDY
The failure of imported western models of leadership to solve the socio-economic and sociopolitic...
BACKGROUND OF THE STUDY
The Council Recommendation of 12 July 1999 (2) on the limiting of exposure of t...